Each chapter is powerful and interesting. A clear and thoughtful read, simply the most invigorating business book I have ever read.
“As far as business literature is concerned, Mission is sure to stand the
test of time as a truly essential read for aspiring entrepreneurs - 4.5/5”
Elite Business Magazine
“Fascinating, digestible, readable.
Business schools should study its pages.”
London Evening Standard
“Some fantastic takeaways for anybody's professional life.
This book is simply a stellar achievement. Inspirational and a must-read.”
Director General for UK Trade & Investment USA
A CIPR recommended read for
internal communication professionals
"A must-read for anyone thinking of stepping out of corporate life.
Full of practical advice, this will give you a great framework."
"The book’s real strength is in the number of case studies. Drawing on
plenty of research. An engaging, highly readable business book."
“Each chapter is powerful and interesting. A clear and thoughtful read,
simply the most invigorating business book I have ever read.”
“Believable and relevant, the message is one of unwavering positivity
about the way some of world's most prominent companies do business.”
Mina Green, Scotcampus