Mission has appeared at:

The Club at The Ivy

The Club at The Ivy hosted a special Mission briefing attended by prominent business leaders and Ivy members. The Mission co-authors explored key themes from the book, followed by a thought provoking Q&A moderated by Seven Hills’ Director of Strategy Kerensa Jennings.

Royal Society of Arts

Mission authors Michael Hayman and Nick Giles were joined by Edwina Dunn, founder of dunnhumby to discuss the compassionate business model of the future. Chaired by Stylist editor Lisa Smosarski, the live conversation was part of a series of free events hosted by Stylist.

London School of Economics

Chaired by Department of Economics lecturer, Dr Erik Eyster, the Seven Hills co-founders were invited to discuss Mission, and show how companies such as Airbnb, Ellas Kitchen and Whole Foods are harnessing purpose as the path to profit as part of the university’s public lecture series.

Edinburgh International Book Festival

Following the launch of Mission, Michael Hayman and Nick Giles were invited to discuss the campaigning ethos within business, and the unifying thread of purpose at the heart of the world’s most successful and valued brands. Chaired by Jamie Jauncey, founder of The Stories We Tell.

Cheltenham Literature Festival

Michael Hayman and Nick Giles were invited to speak at the inaugural Cheltenham Literature Festival Business Day. Introducing Mission, they explained why belief is the new currency and how to succeed in business by following today’s new rules: purpose as the route to profit.


Michael Hayman provided the keynote address at the launch of the new Entrepreneur Centre. Speaking alongside The Duke of York and Professor Stelios Kavadias, Michael spoke about Mission and how businesses must adopt a campaigning sense of purpose.

Off The Shelf Festival of Words

Discussing new book, Mission and Sheffield’s economic future, Michael Hayman gave the business keynote at Off the Shelf literary festival. He explained why businesses must forge a bond of trust with customers, or risk falling behind in an era of scrutiny and rapid change.

Cranfield University School of Management

Co-authors Michael Hayman and Nick Giles were invited to speak at VentureDay 2015, a one-day annual conference and networking event for entrepreneurs and those interested in cutting-edge entrepreneurial performance.


Hosted at the prestigious Institute of Directors, IoD Marketing Director Tom Christie-Miller interviewed Michael Hayman and Nick Giles around the themes of Mission, this was followed by an engaging Q&A session with the audience.

The Clubhouse

An evening drinks reception which discussed the importance of purpose in business with Mission co-authors and contributors to the book; King of Shaves founder, Will King, UNRULY co-founder, Sarah Wood and Ella’s Kitchen founder, Paul Lindley.

Digital Catapult

Hosted at the Digital Catapult Centre, Michael Hayman was invited to to speak at their second Scaleup programme, ‘From Local to Global: How to Scale Internationally’. Introducing Mission, Michael underlined its importance for companies that want to scale globally.


Michael Hayman and Nick Giles were invited to speak at Calcot Manor to speak at a dinner hosted by the Executive Foundation. They presented the key themes of Mission: How the Best in Business Break Through to members of the Executive Foundation – a networking and leadership group.